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Digital Marketing

Bridges Consulting implemented a robust digital marketing campaign that included sponsored content

Challenges

A local school board candidate, running for the first time, needed to build their name ID. In order to accomplish this, part of the candidate’s marking plan included scheduled digital ads to appeal to targeted voters. 


Solutions

Bridges Consulting implemented a robust digital marketing campaign that included sponsored content and display ads that drove traffic to the candidate’s website and social media accounts.


Results

The campaign yielded over 100 new page likes and over 128,000 impressions on facebook alone coupled with an additional 60,000 impressions on search engine advertising. As a result of increased name ID through digital marketing, coupled with other advertising strategies, this candidate was able to win their primary and general election.


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